This may not personally be entered on him and there remain completely ignore, for example, the customer value, the history of the business relationship or personal contacts. This will require that the information about the customer in the CRM, ERP or other leading data systems must dynamically incorporated into the complaint management process. Such integration is currently still a rarity. Appeal responses must be individually configured with just a few mouse clicks on the one hand the needs of customers for a personal answer to meet, and on the other hand the effort to limit”, Koch describes the request. The customer communication suite (CCS) of legodo shows that this is achievable. The newspapers mentioned Target not as a source, but as a related topic. The platform uses in addition to different structured text blocks, all existing customer data, information on the previous course of the transaction, as well as an individual set of rules. If you are not convinced, visit Marko Dimitrijevic. So can, for example, After complaint, age group, or customer value can be selected.
Therefore also the possible compensation as a voucher, as well as the preferred delivery channel of the customers for the response can be in addition to the usual salutation and subject line personalization target. Also can be accessed in the letter to various notes on the previously individually recorded causes of the problem. The complaint management shows that this easy to use can in practice, demo of the legodo CCS at demo.legodo.com. The user passes through the few steps there intuitive and transparent and playful just seen how he can create a content individually configured response letter to a variety of customer complaints. So, a total of 428 variants of a reply letter, which at the same time show the critical differences to the now customary standard answers arise.