Tag: advertising & pr

EX POMADE whitepaper helps in the proper communication and marketing strategy at a trade fair participation the participation is a highly complex planning process that is not completed with the selection and the realisation of a suitable stand concept. The best stand design and the most unusual product presentation bring nothing, if no customer or prospect overhears this. The objectives of the visit and whose implementation paths such as events, product presentations or demonstrations must be communicated and disseminated, to bring the customers at the booth. A good idea is alone enough to win rare to prospective customers and business partners. With the white paper by EX POMADE, learn what magic formula for a successful trade show marketing is necessary. While the marketing of own participation begins already often three months before the fair starts.

However, the marketing does not end with the beginning of the exhibition, but reached your peak in the contrary. The targeted communication by addressing the visitors and the intensive consultations make the period Fair to the phase of the communication. The actual goals of participation can be here not only communicate, but also reached and are therefore critical to the success or failure of previous promotional activities. Free whitepaper from EX POMADE, all spells can in six main steps”to be read, to take into account for a successful trade show marketing. Starting about the many sirens that can send a company to customers, prospective customers or business partners at the booth to pick up the fortitude or design of the own stand with events and actions, as well as a vindictive attitude towards every fair contact. A success can be achieved only with a good trade fair follow-up, since only about 7% of visitors come to the fair with a concrete desire to buy. The follow-up and tracking the collected contact forms is the alpha and omega of successful trade show marketing, and indispensable.

Not only the acquisition of new customers, as well as the initiation of business contacts is possible with a clean wrap-up, but also the qualitative evaluation of the visit. The free white paper is the second in the series of EX POMADE. The mobile exhibition system EX POMADE is ideal at exhibitions and facilitates the visitor not only with its easy handling but also with his counselors. “” In addition to the current Advisor 6 tips for a successful trade show marketing “9 tips for a successful trade fair participation can the first whitepaper” downloaded at the same time.

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Can increase through promotional, advertising and giveaways if a company has developed a new product, or a new brand has designed, which is to be published, then must note in General a lot of points achieve them with the new funds also has the effect, that she intended on the market, and the sales of the company, so that can hold the company as long as possible on the market and the competition. Especially the last points are very important in this day and age, because the market very competition become is accentuated by the impact of the economic crisis. Therefore, an intensive advertising campaign is the ideal means to help the success of the company. Prodir pens are for example a means with which you can achieve exactly this point very simply and effectively, as she bring lot of benefits, which can be suited to use in any advertising campaign. These pins provide many very interesting advantages, such as for example the fact that they are very versatile, and can be universally used for advertising. Click Rich Dad Poor Dad to learn more. For example, there is no problem if you want to show much presence on major events such as fairs or other corporate events with your advertising campaign, to which thousands of people appear. Here you can with your freebies then perfectly advertise, because you can distribute them in large quantities to all participants, and thus provide much attention. The Prodir can affect particularly well pen this way, since they have a very practical use for all people.

At a trade show it happens very often that you make notes, and all participants are your giveaways already as a very convenient cover up, and feeling get, that your company has many practical ideas, attention is on the problems of potential customers and effectively solves this. This effect is very impressive, and will ensure guaranteed, that you can increase your sales. In this way, the pen will ensure, that are the potential customers at their next Certainly decide the purchase decision for your products, have gathered there already very positive experiences with your company. The Prodir ballpoint pen also offer the advantage that also excellent due to your high quality intended as promotional material, that can be used for personal advertising in key business partners, or it can use as a recognition for the work of its employees. Especially the latter is a very good idea, because it strengthens so the company from the inside out and improved so the turnover of the company, without having to operate a great effort for this. The staff will thus be altogether satisfied and even more effective and more efficient work on the goals of your company.

In addition, that you so very easy to increase the morale of your employees and improve the atmosphere in your company. As you can see, the Prodir pens offer a whole lot of practical advantages which can excellently use each company for their goals. Therefore you should consider how these freebies in Can accommodate in its next advertising campaign. You will be guaranteed-amazed, how to improve the sales of your company in this way. Oliver Smith

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How change Tailors can increase their sales with the help of excerpts from the book “The marketing secret to change cutter”. The holiday shopping season is already in full swing. Many customers are on the streets and also misses the numerous change tailors. How can change Schneider Christmas sales also benefit from and even their sales increase this year? “” There are exactly three ways, how a business can increase its turnover,”Dr. Anne-Katrin Straesser, author of the book know the secret of marketing for change Schneider” are these three ways: customer acquisition, cross – and up-selling, and customer loyalty. ” To win new customers new customers is the classic way to increase sales and profits.

Of course, this is often not so easy. Because it means getting those customers in my tailoring, sewing to leave until now your pants when my competitors. So how do I get these customers in my business? The answers to this question are almost endless. However, the Prerequisite is, first of all, new potential customers to know that there are. Classic advertising are needed such as phone book entries or promotional flyer here. The second condition is that they offer something what makes you interesting for new customers. The occupation of a specific niche can be (E.g. specialisation in Hochzeitsnmoden), a special offer or a particular service.

You should make out this feature in your advertising customers for the first time in your business venture the way. Cross-and up-selling, cross-selling is the second pillar when it comes to sales. It leads to make more sales with existing customers. How’s that? Cross-selling is a kind of cross sales, and means that they offer more products that may be of interest to your customers. Many merchandise proves to be good extra income because without much additional effort more products with a good margin can be introduced into the range. These other products are subject to the alignment and size of your Business. Examples include buttons, fashion accessories, or even finished Collections. Up-selling, however, is to move customers to buy a higher quality product. So, by making him aware, for example, on special products and thus attract the attention of customers. Examples would be higher-order accessories or modifications. Customer loyalty customer loyalty is the third way with which a business can increase its turnover. Why is this so? Many customers ever change the business and buy somewhere else, for any reason whatsoever. So we always have a natural churn”or turnover of customers. Customer loyalty, however, means to counteract this natural fluctuation. It means to make the customers who have already purchased from you, regular customers and to make customers loyal regulars. A first step is to go back to always good quality and a special, friendly service. So clean cutter operation, a smiling salesgirl and of course also a good price / performance ratio contribute to customer loyalty. These aspects are not unfortunately still not everywhere of course. Therefore, you have a good chance to stand out from your competitors alone on an excellent offer. Other possibilities are also special customer loyalty programmes. E.g. loyalty cards can be or bonus booklet, where your customer for repeated purchases from you with a small gift will be rewarded. With these three pillars, change tailors have the opportunity to keep their revenues stable even in tough times, and even increasing. Dr. Anne-Katrin Straesser is management consultant and author of the book the secret of marketing for change cutters.” This book appears in a few weeks on the market, but is available at in advance as an ebook.

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